samedi 20 décembre 2008

Not Hugely Annoying, But Huge and Annoying

I have to admit. I like to buy things. I am an all-consuming lemming who'll likely jump off a cliff for a nice pair of leather boots or a Diane Von Furstenberg wrap dress (what I wouldn't give). At least I'll look good when I'm dead; the undertaker can "vogue" me in my coffin. So I was secretly excited about the new Urban Outfitters branch being installed in one of those perpetually vacant spots that are scattered about Northampton.

I wasn't excited that such an historic behemoth of a building (the Northampton Institute for Savings) flanked by two other historic behemoths, the Hampshire Council of Governments and First Churches, was to be the newest home for the huge clothing retailer. Nor was I excited about such steep competition for the smaller local businesses that appeal to the same demographic, like Faces or 25 Central in Thornes (rumor has it Thornes was to be the home of UO, but the owners of the mall's existing businesses were so up in arms that the project was scratched). So down the street to a building that probably has an ungodly monthly rent (this is another rumor: apparently someone looked in to putting a business in the building some years ago, and the proposed monthly rent then was upwards of 10 grand). Certainly Urban Outfitters Inc., who own five brands and have stores all over the world, will have no trouble making the monthly payment, whatever it may be.

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